Friday, November 2, 2012

Press Release: “Bully” film to launch anti-bullying campaign



The Jesuit Basic Education Commission (JBEC), in cooperation with Solar Entertainment, is bringing the acclaimed documentary “Bully” to the Philippines. The film, directed by Lee Hirsch, will have a limited theatrical run in November, after the by-invitation premiere on November 13, 6:30 PM, at Robinson’s Galleria Cinema 4.

The film focuses on the alarming rise in bullying faced by teenage students in America. It chronicles the experiences of victims in high schools in Georgia, Iowa, Texas, Mississippi, and Oklahoma, focusing on the cases of Tyler Long and Ty Smalley, both of which tragically ended in suicide.

JBEC will use this powerful documentary to launch the anti-bullying campaign, “Not in Our School,” endorsed by the popular sportsman, Chris Tiu.  The advocacy is aligned with the DepEd’s Child Protection Policy which seeks to defend the student from any form of abuse, including bullying. In light of recent local and international headlines about bullying, this film can be a timely wake-up call for all involved: parents, teachers, administrators, and especially students.

In addition to its theatrical screening, JBEC is offering several Saturday block screenings in Robinson’s Galleria for schools who want to show the film exclusively for their community. In addition, schools can also sponsor campus screenings for a minimal fee. To enhance its use as a formative tool, JBEC will provide teachers and parents with a discussion guide to facilitate processing of the complex message of the movie. Interested schools may contact jbec@xs.edu.ph or moviesnevents@solar-entertaiment.com for bookings.

Fr. Johnny Go, SJ, JBEC chair, hopes this campaign will lead schools to adopt a pro-active stance against bullying, with each stakeholder committing and contributing to a nurturing and bully-free school environment that is the right of every student.  “We hope this movie can reach as wide an audience as possible, especially among our students,” he says. “At the very least, it should heighten awareness of this issue and begin productive discussions and reflections about a real problem that can no longer be ignored.”

The “Bully” hits theaters starting November 14. It is rated PG-13 by the MTRCB.

·         Link  to the facebook bullyproject.philippines  http://www.facebook.com/TheBullyProjectPh
·         Link to the official Bully trailer  http://www.youtube.com/watch?v=eUy2ZWoStr0&feature=fvwrel

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