Wednesday, June 11, 2014

“THE FAULT IN OUR STARS” GATHERS THE LARGEST OF CONSTELLATION AT PHILIPPINES’ BOX-OFFICE

Movie release material
P52 MILLION  AT OPENING DAY!

The phenomenal bestselling book by John Green, “The Fault In Our Stars,” adapted to film starring today’s most talented young actors Shailene Woodley and Ansel Elgort is now a certified blockbuster film on its opening weekend across the globe.
 
Photo courtesy of Fox 2000
Like fate, the movie’s success has already been written in the stars when it opened to a lustrous P52 million  in just four (4) days after it opened (June 5) in the Phils., likewise, it also earned a brilliant $48 million in the U.S. on its opening weekend.
Benefitting from its massive fan base and impressive word-of-mouth, cinemas have noted a repeat in the views, not just twice but as much as reaching a fourth recurrence.  This phenomenal draw in the Philippines had Google’s analytics gone bonkers as reported in Time Magazine when it found out that not India, not Spain and not even the United States where John Green is based had the most voracious of readers but is actually the Philippines that grabbed the seat.  As stated in Time Magazine, “According to Google data, it’s actually the Philippines, whose search volume index (normalized as a score of 100, the highest) for the term “The Fault In Our Stars” is more than double that of the U.S. (44, the second highest). The three next most starry-eyed countries are Singapore (38), Australia (37) and New Zealand (36).”
Like all great love stories that have come before, “The Fault In Our Stars,” both book and movie is the current one to beat in terms of endearment to the young adult demographics the world over who cried, fell in love and journeyed with Hazel and Gus’ little infinities.  Considering the popular young adult blockbuster movies that have been released such as Woodley’s and Elgort’s “Divergent,” “Twilight” films and “The Hunger Games,” “The Fault In Our Stars’” opening weekend gross had already closed in to the lifetime estimates of the previously mentioned comparative titles. 
                From its modest 137 screens, “The Fault In Our Stars’” admissions have managed to reach 283, 680 over its opening weekend.  With sold out tickets on its first day in the Philippines, it was Ayala Malls Cinemas’ Trinoma that landed the top spot amongst theaters with P2.3million in receipts.  Second best recorded box-office comes from SM North Edsa/The Block at 2.13 million followed by Glorietta4 (P1.9M); SM Mall of Asia (P1.8M) and SM Megamall (P1.6M).
                Indicating a nationwide and wider market demographics appeal, “The Fault In Our Stars” have also recorded highs in the following cinemas that are within the film’s top 20 list  – Ayala Cebu (P1.6M); Eastwood (P1.5M); Greenbelt (P 1.4M); Powerplant (P 1.35M); Shang Cineplex (P1.31M); SM Cebu (P1.29M); Greenhills TheatreMall (P1.28M); Gateway Cineplex/Ali Mall (P1.22M); Alabang Town Center (P1.1M); Robinson’s Magnolia (P.916M); Robinson’s Ermita (P.888M); SM Southmall (P.842M); Bonifacio High Street (P.788M); Newport (P.776M); Festival (P.726M) and Market!Market! (P.723M).
“The Fault In Our Stars” centers on two engaging teenagers, Hazel (Woodley) and Gus (Elgort) who meet at a cancer support group, immediately connect and form a powerful bond. We join the pair on an incredible quest, which takes them thousands of miles away from home, to Amsterdam as they take on the journey of a positive celebration of life.
Still showing in more than 100 screens nationwide, “The Fault In Our Stars” is from 20th Century Fox distributed by Warner Bros.   Like 20thCentury Fox (Philippines) on Facebook, 20thcenturyfoxph/Youtube and 20centuryph/Twitter  for more updates. 

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